Major Announcement Plus Lessons Learned After 59 Episodes

[00:00:00] Hi and welcome to a new episode of the Dragon Digital Marketing Podcast. I'm your host Monique and you're listening to episode number 59.

[00:00:10] In today's episode, I have a major announcement to make and it's good news and you're going to like it.

[00:00:17] There will be a lot more short form content because we realize that not everybody has the time to consume our long form content. And you like shorter videos and shorter audio snippets that fit into your day more easily, that you can consume more easily in between doing what you do and living your busy life.

[00:00:43] And we've adapted to that and you can look forward to a lot of short form videos and audio snippets that give you one idea, one strategy, one technique, one big tip, in a short and sweet and concise way. And that's what we have planned and that's what we're rolling out in the upcoming days and weeks.

[00:01:08] And we've wrapped up producing new long form podcast interviews for 2021, and we'll continue to produce and release new long form interviews, just like the ones you're used to listening to in 2022.

[00:01:24] And right now in the meantime, we're not taking a break. We're not going on a hiatus. But we are taking the time to repurpose our existing content and turn it into short form content, and just shorter content formats for you. We'll create compilations of the smart and helpful things that multiple of our guests have said in past episodes as well. And we'll just publish shorter audio and video snippets.

[00:01:54] So, if you don't have time to listen to the full long form interview format podcasts episodes, you don't have to. And you can still get all of the digital marketing tips and all of the insights and lessons and just actionable takeaways that we share here on the show in a shorter content format. And it just allows you to find what you need quicker and faster and easier.

[00:02:22] And it hopefully fits into your life better because that's why we do it. We realize that a lot of you don't have to commute to work anymore and work from home now and drive less and get more delivered to your house, et cetera. So there's less longer time spans that you can take to listen to the long form content. So, we want to adapt to that and create more shorter form content that complements the long form content we have and just fits into your life better because that's what we do it for.

[00:02:57] We do everything for you. We're all about helping you to market your small business better online here at Dragon Digital Marketing.

[00:03:06] And it's important to us that we tailor what we do and how we do it to you.

[00:03:11] As you know, the Dragon Digital Marketing Podcast is a video podcast. You can find all of the episodes on YouTube as well, and actually watch us having the conversations we have on here and see our faces. And if you like that personal connection, please check out the Dragon Digital Marketing YouTube channel, and check out the videos of the podcast episodes. The episode videos are also embedded on the show notes pages.

[00:03:41] And the show notes of each episode are always linked in the episode description. You can also find them by going to dragon-digital-marketing.com. So, no matter on which podcast app or podcast platform you're tuning in from, you will see a description there with a link to the show notes of the episode on our website.

[00:04:05] And on our YouTube channel, you can also find shorts and shorter video clips of moments of the podcast, alongside a lot of other helpful video content.

[00:04:16] Why is that important?

[00:04:17] Because the show notes pages have even more helpful and actionable resources on there that you can grab and download for free. And they are being updated. Yes, we update the show notes of each episode regularly and we cross-link to content clusters, so you can binge all of the episodes we have about one topic, all right there, without having to pick it out yourself.

[00:04:44] So, for example, when you want to learn more about SEO, you can see it right there and can listen to the episodes 7, 8, 9, 10, 17 37, 50 and 56 in a row.

[00:04:59] We are a digital marketing resource center and we transitioned from the digital marketing agency model a few months ago. And we have created a digital marketing resource center for small businesses with lots of content. And I mean lots of content, lots of resources for digital marketing.

[00:05:20] And we not only have those podcast episodes, but we also have blog posts, an email newsletter, online courses. You have to check out our free branding course with a certificate called Brand Story. We have videos, templates. Check out our free buyer persona template, and our email marketing campaign planning calendar template for 2022 that just came out. We have guides, checklists, presentations, and much, much more you can take advantage of to learn all about small business marketing and digital marketing for small businesses.

[00:05:57] And all of that is available for you on our website, dragon-digital-marketing.com. And whenever we create a new resource, we link it everywhere it is relevant for you to see and grab as well. And of course, we also announce it on social media and we also announce it to our email subscribers. So, this is your call to action to follow us on social media, if you haven't already. It is Dragon Digital Marketing everywhere.

[00:06:29] And our email newsletter is super actionable and valuable, too. We don't send out fluff or spam you, and you can simply go to dragon digital-marketing.com and sign up to our email newsletter there.

[00:06:44] I'll leave a link in the description down below as well to make it even easier for you to check us out on social media and subscribe to the newsletter.

[00:06:52] Your support really means a lot. And I appreciate it so much. Our resource center is supported by our users. Users like you. Yes, you listening to this. When you use our affiliate links, for example, it just allows us to keep going and keep on making more amazing content for you. We do recommend solutions, products, or services in our content.

[00:07:21] And we only recommend things we have made our own positive experiences with and would use ourselves, or actually indeed do use ourselves and love. So, our posts may contain affiliate links here and there that at no additional cost to you may earn us a small commission, and we appreciate your support and appreciate when you use our links when you've learned something about a solution, or a software, or a product, or a service from us, from our content, and you got to take away something from our content.

[00:07:57] We love to help you out. And this is one of the ways that you can support us in return. And you can also support the show, the Dragon Digital Marketing Podcast, directly via PayPal. There is a PayPal link to support the show that you can see in the description as well, and give us a donation, and donations are highly appreciated as well.

[00:08:21] We get many inquiries and emails from people who want to become a guest on the show. And we have new interviews and new content lined up for the new year, for 2022. And like I said, I'm super, super excited for it.

[00:08:38] And in the meantime, don't forget about us. Keep us in your routine, and follow us on our other channels, and stay up to date and stay posted about the new content.

[00:08:49] And also don't forget that the vast majority of our existing content is evergreen. So, you can go back and still learn relevant information that you can apply to grow your small business through digital marketing.

[00:09:04] So, do not think that older episodes are less relevant. They are just as relevant as the newer ones. You can go back and you can listen to our previously uploaded podcast episodes, and you learn how to build an amazing online presence and create a small business marketing strategy that works for you.

[00:09:24] As always, feedback is always welcome. You know how to reach us. The website is dragon-digital-marketing.com. You can also DM us on social media or send us an email. And we're happy to get your content suggestions, topic suggestions, or questions, or even feedback to what type of content format you like best.

[00:09:50] What we have learned from the past 58 episodes is that interview podcast episodes perform the best, but we are happy to try new things too, if that's what you like as well. I am happy to make more solo episodes, quick tip episodes, or maybe even have discussions with more people like panel discussions and not just an interview between two people, we can do case study episodes and look at one of your online presences for example and review it live. There's so many possibilities. The possibilities are almost endless.

[00:10:27] So let us know. A quick, informal message is totally sufficient and very welcome.

[00:10:34] The Dragon Digital Marketing Podcast will continue to be a digital marketing podcast, not for marketers, but for small business owners like you and like us. You don't need to be a technical genius or a trained marketing professional to make a big impact. And it is still our mission to teach you how to grow and scale your small business.

[00:10:59] So in a nutshell,

[00:11:01] make sure to check out all of our upcoming short form content, especially the short videos. Subscribe on YouTube and to the email newsletter.

[00:11:11] And also follow us on Facebook and Twitter not to miss out, and keep on engaging with our evergreen long form podcast episodes as well.

[00:11:21] With that being said, I want to thank you so much for listening. I appreciate having you in the community. Make sure you check out all the linked resources in the description of this podcast episode. And I hope to see you again next time.

[00:11:36] Until next time.